Take - Two Interactive CEO Strauss Zelnick has once again maintain the determination to make theNBA 2K21next - gen damage more expensive than its current - gen offering , prompting more ire from aggravate consumers who are struggling to see the determination . NBA 2K21is the late releasein theNBA 2Kseries that , while a serviceable basketball simulator that has some true bright spots , has done little to advertise the serial publication forward and been meet with receipt indicative of that stagnancy , with many critics openly expressing a desire for something more innovative .

That reception might be part why fans have been so damaging about the decision onNBA 2K21pricing for next - gen recently , even when the initial decision to deepen Leontyne Price ground on which console the game appears on was made months ago . That conclusion instigate a greater discussion aboutvideo game pricesheading into next - gen that has been at least a positive , worthwhile experience for consumer and the companies that commercialise to them alike - but the solution of it , NBA 2K21 ’s pricing specifically , remain a much - malign concept . thing got bad whenZelnick decide to oppose the decisionby stating that it cost a spate more to make games now , despite the manufacture being one of the most profitable entertainment sector in the human race .

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In an consultation withprotocol , Zelnick triple down on Take - Two ’s determination to level more forNBA 2K21next - gen copy . When prompt to explain the decision by the interviewer , Zelnick tell that " the bottom line is that we have n’t regard a front - job price gain for nearly 15 twelvemonth , and production costs have gone up 200 to 300 % . " Zelnick , who constitute a party that made nearly $ 3 billion USD in 2020 , also stated that it delivers " bigger " games for $ 60 or $ 70 than it delivered for the same cost 10 years ago .

Zelnick went on to Department of State that Take - Two , which made $ 729.4 million in the quaternary fiscal quarter of 2020 alone , does n’t want to maximize revenues as its elemental goal . According to Zelnick , the goal is to render " the best entertainment experiences on earth " by fork up on " quality . " As of this writing , NBA 2K21has a 69MetaCriticscore , and a 0.9 user score .

While it ’s too former to severalise whether or not the saltation to next - gen will really makeNBA 2K21suddenly worth   10 more dollar mark than its current iteration , Take - Two ’s decision to incessantly reduplicate down on the decision is one that ’s too soft for consumers to palpate unhappy about . Fan rebound has n’t seemed to spay the row for Take - Two yet , and it will be interesting to see if this conflict sets a precedent for next - gen pricing down the telephone circuit - but for now , theNBA 2K21next - gen terms remains $ 70 , and rooter remain angry as a result .

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